Pergo Flooring Website

Pergo is the most widely known laminate flooring manufacturer in the world, but their North American website was dated and difficult to use.

Working closely with Pergo's product owners, and marketing team, we researched, designed and built an effective and intuitive e-commerce website from the ground up, while maximizing a limited budget.

The result? An award-winning, easy-to-navigate website that balances the focus on Pergo's brand with their huge selection of products. The payoff? When the new website launched, sales increased by over 400 percent!

Project website


Mohawk Industries


NPST Solutions


Interactive Direction (creative, technical, user experience), Art Direction, Technologist, Developer


Pergo Website: Hero Image Pergo Website: Branding Image Pergo Website: Products Listing with Filters Pergo Website: Product Comparison Table Pergo Website: Product Detail Page